Clipped From The Montgomery Advertiser

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 - I on in Big Mural Made Of Labels Brings...
I on in Big Mural Made Of Labels Brings Druggist Tribute in Harold M. Goldston, a Montgom-. Montgom-. Montgom-. ery druggist, came up with sev eral favorite ideas during 21 years of working for the other fellow and at least one of them paid off this month in a tribute by a national national trade magazine. The idea, realized when he opened the Doctors Building Pharmacy in May 1958, was to show in dramatic form the range of service his type of store of fered. The form he decided upon was a mural of labels two and a half feet high and 24 feet long. The mural attracted the notice notice of customers from the day he opened. But it attracts national attention this month as the cover picture of the drug industry's! largest trade publication, Amer ican Druggist. The mural also re ceived a feature story treatment inside the pages of the magazine. LOT OF COMMENT "It's a pretty big thing," Gold ston said Monday. "I've had a lot of comments on it from doctors and other druggists, but it's still early yet. It has just come out." Goldston, who also owns and operates the Professional Center Pharmacy here, said he believes it is the first time Montgomery has been mentioned in the publication. publication. Burma Officials The current issue of American Druggist came out July 22. Goldston describes himself as "an old timer" in the business, graduating from school in 1926. He worked as a supervisor for a chain drug store for 21 years be fore opening his tirst store, in the Professional Center, back in 1947. "During those years," Goldston explained in a telephone inter view, "I collected all the ideas which I thought were really good and wanted to use when I had a store of my own. Then when I opened my stores, I put those ideas to work." DIFFERENT, USEFUL When he opened the Doctors Building Pharmacy, he wanted something really different. He said he hit upon the idea for the mural. In addition to showing the range of his prescription services, Gold ston said in the magazine article, the mural also serves to start conversations to develop the con cept of complete service farther. He said it also provides a handsome handsome backdrop for the prescription prescription department and helps the customer remember the pharmacy. pharmacy. Goldston said he worked with an artist and architect on the mural for four months prior to his sec ond store's opening. At first, he said, manufacturers were slow supplying labels but after he ex plained the idea they cooperated fully. He said several drug com pany representatives since then have come by to see his handi work. EXAMPLE OF CARE He said when customers ask him about the mural "I try to impress upon them that the same care that went into the planning and execuion of the mural goes into compounding their prescirp-tions." prescirp-tions." prescirp-tions." Goldston, who is married and has two children and five grand-1 grand-1 grand-1 children, said he is writing a book; to be called "Your Doctor and Mine," and planning to open a third store. "I've got another idea saved up for that one," he said, adding: adding: "But I'll tell you about that when it opens." I I Discount Prices At CITY PAWN SHOP Ladies' & Men's Watches Bulova Gruen Elgin

Clipped from
  1. The Montgomery Advertiser,
  2. 30 Jul 1963, Tue,
  3. Page 3

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